In order to get under the skin of consumers, FIS has at its fingertips a national panel of responsive customers, covering every possible demographic and key customer groups, including, vegans, vegetarian, coeliac, early adopters and those with intolerances. This allows for fast and cost efficient answers to questions to help our clients do the right thing for their customers.

We have also developed our very own bespoke software to build and distribute interactive, engaging and highly sophisticated surveys out to these customers all over the country, resulting in only the best quality data.