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Co-creation with Experts and Consumers

The voice of your consumer is vital to creating a successful product or service. Co-creating with consumers as well as our panel of industry experts throughout the innovation process  will create a business that has considered and implemented both perspectives.

Co-creation with Experts and Consumers

We’re Flexible!

The stages outlined are a guide, we work with our clients to provide a bespoke service to meet your businesses’ needs

STAGE 1: Co-Creation in Ideation and Development

3-4 weeks

Consumer and expert communities can contribute at this initial stage to the idea formation and concept creation before development.

Market and competitor analysis

Consumer tastings of competitor products

Creativity groups

Assisted consumer-expert ideation workshops

Concept development in our state-of-the-art development kitchen

STAGE 2: Gaining Community Insight

4-5 weeks

The developments are presented to the relevant communities and feedback is gathered and analysed.

NB: Any of the below can be conducted with experts and/or consumers:

Quantitative and qualitative data collection:

Focus groups

Expert and consumer community discussions

Qualitative surveys

1-2-1 Interviews

Expert tastings

In-home placement

STAGE 3: Review and Finalisation

3-4 weeks

Once the data has been collected, our team make the appropriate changes, taking on board the gathered feedback.

Research analysis

Research presented back to client

Re-development and improvement

Final Standard Operating Procedure cards for menus or products

Finalise target market

Who we've worked with

At F!S, we are fortunate enough to work with a range of clients from across the F&B sector – no two days are ever the same! From retailers and manufacturers to food service operators, start-ups or entrepreneurs, we understand that one size never fits all. We pride ourselves in providing a range of bespoke services to suit the specific needs of our client and below are just a handful of such clients.

Get in touch!

Don’t be shy! Send us message and find how we can help your business grow.

193 Carlisle Lane, Waterloo, London, SE1 7LH

+44 (0) 20 7928 2402


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