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The Objective:

Create a range of retail product dressings using Hillfarm’s cold-pressed rapeseed oil.

Services:

Range Architecture

Product Development

Commercialisation

Launch Assistance

Description:

Hillfarm Oil are a Suffolk based farm producing a range of high-quality rapeseed oil product. The oils are produced in their own facility with oilseed rape from their crops. They supply several independent and multiple retailers and wanted to expand their range with flavour oils and vinaigrette style dressings.

We developed a range of ten products with a manufacturing brief for each kitchen recipe. We conducted site visits with the chosen manufacturer to co-create scale-up recipes and oversee factory trials. This was an end-to-end product development for retail project, from concept and range creation to a finished retail product ready for launch.

The project was split into 3 stages: planning, development, implementation & training and over the course of 6 months, our team developed a 52-item menu before brining our vision to life at their now successful restaurant location.

Hero dishes include the breakfast bacon butty with siracha ketchup, the roasted squash with sesame satay and the Sticky Korean Duck.

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